剧本杀

Imagine Dungeons & Dragons had a baby with Clue, and that baby grew up in a Chinese café. 剧本杀 is a live-action murder mystery roleplay game where players take on scripted characters, unravel a whodunit, and — crucially — ugly-cry over dramatic plot twists. It exploded as a social activity for young Chinese urbanites seeking immersive escapism, bonding, and a guilt-free excuse to be someone else for a few hours.

Booming among Chinese millennials and Gen-Z amid intense work pressure and post-pandemic social hunger, 剧本杀 venues mushroomed across cities after 2019. It became a billion-yuan industry by 2022, offering a structured way to socialize that felt lower-stakes than dating apps but more meaningful than KTV. It also tapped into a rising appetite for immersive storytelling and emotional release.

一种角色扮演推理游戏，玩家扮演剧本中的角色，通过互动和推理找出凶手。